Moguls of Media Profiles Whi -
Susan Whiting
From the Nielson Company website, Susan Whiting is CEO and President of Nielsen Media Research with the additional title of Executive Vice President of the Nielsen Company. Susan works with CEO David Calhoun, and Executive Vice President Mitchell J. Habib.
Nielsen Media Research publishes a speech entitled "The Challenge of Change" by Susan Whiting, spokesperson for the Nielson Company. The speech explains the changes in media and how Susan Whiting as CEO of media metrics mogul The Nielsen Company proposes to spearhead these changes.
Crain's New York Business recognizes Susan Whiting as one of its 100 Most Influential Women in New York City Business. Susan Whiting developed the system for tracking ratings for cable television and has made cable television into a media powerhouse
According to the New York University Leonard School of Business, Susan Whiting, President and CEO of Nielsen Media Research, interviewed with USA Today media reporter David Lieberman to discuss today's media. As expected, Susan Whiting is currently the media guru spearheading the current changes in media metrics pertaining to the internet, the use of mobile devices, and cable recording features.
Fast Company interviews Susan Whiting about the rewards and challenges of being a CEO, a woman, and a prominent mover and shaker in the media industry.
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